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Are Local Languages The Key To Global Growth?

July 24, 2014

Companies that depend on international marketing and revenue must continue to build their language capabilities. That's one recommendation from Common Sense Advisory's Rebecca Ray. In an April 2014 Co... read more »


Why Is Marketing In Foreign Languages Important?

July 9, 2014

Common Sense Advisory measures the language services industry as a $34.8 billion industry. And it's growing. Part of that growth is coming from the increasing global marketplace and the need for compa... read more »


Language Saved By Last Two Remaining Speakers

July 1, 2014

When Manuel Segovia, 78, and Isidro Velazquez, 72, stopped speaking to each other decades ago people feared the centuries-old Ayapaneco language the two men shared would die. A May 19, 2014  Mail... read more »


Real Time Language Translation?

June 16, 2014

At a code technology conference on May 27, 2014 Microsoft CEO Satya Nadella unveiled new technology for Microsoft's subsidiary Skype that provides nearly instantaneous translation. Skype hopes the new... read more »


What Is The Most Common Language In The United States? See This Map

June 11, 2014

Recently the Washington Post published this map showing the counties the United States where 10 percent or more of the people don't speak English at home: View Map Here Scroll over a county on the ma... read more »


Interpreters for the Deaf: 16 Hiring Tips

May 29, 2014

Your conference, your business meeting or another function will attract one or more people who are deaf. How do you make the conference a success for them and for you? Here are a few quick ideas. &nbs... read more »


Hindi Interpretation Causes Mistrial

May 27, 2014

Professional interpretation matters. That's especially true in the medical and legal field. A 2012 court case in Canada provides a great example of what not to do. The court interpreter seems to spea... read more »


Will Marketing In Multiple Languages Increase My Revenue?

May 9, 2014

So your company has a great hit product or service. How do you maximize your revenue potential? One way is to appeal to other cultures and people who speak different languages. Take Walt Disney and it... read more »


The Internet: Where Languages Go To Die?

May 6, 2014

What effect do you think the Internet is having on language? In a March 2014 editorial, New York writer and linguist Ross Perlin wondered if the Internet is where languages go to die. We wonder whethe... read more »

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